Tynecia Martin, MBA, LUTCF®, FSS

Channel Marketing and Brand Specialist

Tynecia Martin is the channel marketing and brand specialist at 1st Global, where she develops and implements channel marketing strategies and promotional campaigns that support 1st Global investment products and platforms, business development initiatives, and affiliated advisor marketing efforts by offering education on best practices and connecting firms with the appropriate 1st Global capabilities. She began her career at 1st Global in 2016 and appreciates that her role allows her opportunities for learning and self-improvement.

Tynecia received her Bachelor of Business Administration degree with an emphasis in marketing from the University of Texas at Arlington and her Master of Business Administration degree from the University of Phoenix — a unique experience that resulted in her graduating alongside NBA great and Hall of Fame member Shaquille O’Neil. She has a passion for helping others, which eventually led her to the financial services industry, as it provides her the ability to assist individuals with investments, retirement preparation and understanding how to create generational wealth. Prior to 1st Global, she served as a field sales and marketing specialist, marketing specialist, branch claims supervisor and senior claims representative at Farmers Insurance and as a channel marketing manager at Transamerica. She has passed her FINRA Series 6, 26 and 63 exams.